We are the leading provider of professional services to the middle market globally, our purpose is to instill confidence in a world of change, empowering our clients and people to realize their full potential. Our exceptional people are the key to our unrivaled, inclusive culture and talent experience and our ability to be compelling to our clients. You’ll find an environment that inspires and empowers you to thrive both personally and professionally. There’s no one like you and that’s why there’s nowhere like RSM.

The Consulting Marketing Director is responsible for developing and implementing strategic marketing plans for RSM’s Consulting Services Line-of-business. As a strategic advisor and leader you will lead a team of marketing professionals for assigned products and services with responsibility for overseeing market definition, messaging and positioning, planning, strategy, brand management, and marketing/sales integration. Key qualifications include strategic thinking, experience in building and delivering on, growth strategies, and strong team management skills. Is a member of the Consulting Marketing Leadership team and respective service line leadership teams

Essential Duties:

• Understand the business strategy and growth objectives of RSM’s Consulting Services business and inform demand generation strategies.
• Guide teams in the development of marketing strategies that support business growth and align to key market opportunities as defined by the business strategy.
• Seen as a strategic advisor and leader across all Industries/Service Lines that they cover.
• Sets clear expectations related to the level of marketing enablement that will be provided to the business and their practices.
• Coaches and champions team.
• Operates through delegation.
• Works with leadership on succession and growth plans for the team.
• Ensures a fair and balanced workload across the team.
• Other duties as assigned.

Minimum Qualifications:

EDUCATION/CERTIFICATIONS

• Bachelor’s in Marketing or related business discipline (advertising, marketing, communications, finance) with proven experience
• Degree in Business or an equivalent degree (preferred)

TECHNICAL/SOFT SKILLS:

• Deep understanding of various competencies related to the marketing of consulting services.
• Understanding of the needs of key audiences/ personas, beyond the CEO and CFO, that buy and influence buying decisions for consulting services
• Understanding of key industries that are core target markets of the firm.

EXPERIENCE

• Minimum 10 years marketing experience (in a large professional services or similar organization) with proven abilities to collect, synthesize and manage market/client data, and develop and implement direct marketing, advertising, PR, social media, branding and demand generation initiatives. (required)
• Experience working in a matrixed organization (preferred)
• Minimum of 5 years managing others in a highly dynamic environment (preferred)

LEADERSHIP SKILLS

• Must exhibit an exceptional client service attitude, possess outstanding people skills and take a proactive approach in working with employees
• Excellent verbal and written communication skills
• Ability to motivate, and deliver tough prescriptive messages
• Demonstrated skills in diagnostics, analytics, coordination, collaboration and planning
• Takes appropriate risks and ownership of results
• Ability to prioritize and manage multiple projects/assignments simultaneously
• Seeks ongoing improvement by systematically performing gap analyses, and factoring learning into counter-measures for all areas of responsibility

At RSM, we offer a competitive benefits and compensation package for all our people. We support and inspire you to prioritize your wellbeing by delivering personalized, holistic programming for your physical, emotional, financial and community wellbeing. RSM has a generous time off policy with at least 14 paid holidays, wellbeing days and associate and above access to self-managed time off. We offer flexibility in your schedule, empowering you to balance life’s demands, while also maintaining your ability to serve clients. Learn more about our total rewards at https://rsmus.com/careers/working-at-rsm/benefits.

RSM is proud to be an Affirmative Action and Equal Employment Opportunity employer. We are proud to provide our employees with tools to assist them in being successful in achieving both personal and professional goals. We welcome and support all our employees to thrive in an environment free of discrimination and harassment. As an Affirmative Action and Equal Opportunity Employer all applicants will receive consideration for employment as RSM does not tolerate discrimination and/or harassment based on race; color; creed; sincerely held religious beliefs, practices or observances; sex (including pregnancy or disabilities related to nursing); gender (including gender identity and/or gender expression); sexual orientation; HIV Status; national origin; ancestry; familial or marital status; age; physical or mental disability; citizenship; political affiliation; medical condition (including family and medical leave); domestic violence victim status; past, current or prospective service in the US uniformed service; pre-disposing genetic characteristics or any other characteristic protected under applicable federal, state or local law.

Accommodation for applicants with disabilities is available upon request in connection with the recruitment process and/or employment/partnership. RSM is committed to providing equal opportunity and reasonable accommodation for people with disabilities. If you require a reasonable accommodation to complete an application, interview, or otherwise participate in the recruiting process, please call us at 800-274-3978 or send us an email at careers@rsmus.com.

RSM does not intend to hire entry level candidates who will require sponsorship now OR in the future (i.e. F-1 visa holders). If you are a recent U.S. college / university graduate possessing 1-2 years of progressive and relevant work experience in a same or similar role to the one for which you are applying, excluding internships, you may be eligible for hire as an experienced associate.

Compensation Range: $154,000 - $273,400