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Marketing Specialist, Core Accounts (NAM)

Maui Jim

Maui Jim

Marketing & Communications, Sales & Business Development
Peoria, IL, USA
Posted on Dec 6, 2024

At Maui Jim, you can expect, a unique culture, a well-known brand, and the opportunity to grow with a company that has a great reputation. We offer an inclusive, collaborative and “high touch” work environment that values the members of our ‘Ohana. We work hard to develop our leaders who in turn develop their team members to reach their full potential, and we are committed to building a team that focuses on solid customer service.

If you would like to be part of an amazing adventure that is Maui Jim, check our current job openings and browse the site to learn more about our culture, benefits , and our Maui Jim 'Ohana! Aloha~

The major function of this position is:

Be an active member of the North America Marketing Department by developing and coordinating marketing assets and sales materials, as well as assist in a variety of other marketing functions.

Primary responsibilities and duties of this position are:

  • Coordinate, implement, and execute marketing initiatives and programs to drive Core Account sales within North America, working closely with the Core Accounts Marketing Manager and Senior Director, NAM Marketing.

  • Manage Maui Jim’s DAM site (Brand Center), working with Marketing Coordinator on content library and maintaining usage analytics. Train new users on Brand Center access and functionality. Work directly with Brand Center vendor on further development and enhancements.

  • Coordinate trade social media assets for Core Account use, from job request to delivery.

  • Handle all digital asset requests for Core Account Authorized Online Dealers as needed.

  • Work closely with Marketing Manager, Senior Marketing Director, and Digital Marketing Team to plan and execute national incentive programs as well as other independent and regional sales promotions. Create sales flyers to promote incentives and trade offers.

  • Work closely with Digital Marketing Team to maintain and update web banners and other digital account communication content on B2B site.

  • Coordinate any translations needed for Canada market with Visual Merchandising Team and selected translation vendors.

  • Manage all sales support materials such as Rx Reference Guides, Wiki Wiki Binders (digital and print), and other materials as needed.

  • Be an active participant on the North America Marketing team, contributing cross-business perspectives, ideas and learnings.

  • Assist in a variety of other marketing projects and functions as they present themselves.

  • Perform all other work-related duties as requested or required.

    Desired Qualifications

    • Bachelor’s degree and 2-3 years of experience in marketing, communications or related field.

    • Proficiency with Microsoft Office applications (Word, Excel, PowerPoint) is required.

    • Experience with Adobe Creative Suite software (InDesign, Photoshop, Acrobat Professional) is strongly desired.

    Desired Skills

    • Ability to build and maintain good rapport with internal and external customers

    • Ability to multi-task and optimize resources to execute tasks within a deadline-oriented environment

    • Flexible and adaptable with the ability to work under pressure

    • A strong understanding of branding and brand stewardship

    • Excellent communication skills, both verbal and written

    • Ability to work independently and/or take direction as needed

    • Strong organizational skills and attention to detail

    • Strong follow-up skills

    • Team player

    • Aloha Spirit!

    Special Physical Requirements:

    • Ability to travel domestically and internationally as required.

    • Must have a valid Passport.

    • Ability to communicate in a variety of business settings.

    • Ability to utilize a PC or MAC.

    • Ability to sit and stand for long periods of time

    Work Shift:

    1st Shift (United States of America)

    Special Language Requirement (If Applicable):