Marketing Communications Consultant
Caterpillar Paving Products
Career Area:
MarketingJob Description:
Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
As a Marketing Communications Consultant, you will develop the marketing communications strategy and work on the implementation of channel optimization & activation, digital marketing, event support, presentation development, content development, and cross-business unit collaboration.
What you will do:
• Supporting the Cat Job Site Solutions commercial and operations teams by leading the communications strategy to increase sales opportunities through our dealer network.
• Support both in-person and digital communications channels with sales and training presentation creation, event support, testimonial development, and web page management.
• Work with subject matter experts to create value messaging that supports our dealer network collaboration.
• Enhance the customer experience by gathering Voice of Customer feedback for key steps of the customer journey map and drive consistency in quality in customer communications.
• Host quarterly internal leadership updates and lead preparation of content and messaging.
• Collaborate with other internal marketing teams to integrate messaging where applicable.
• Direct agency partners on content creation and manage associated budget.
What skills you will have:
Customer Focus: Experience developing content and messaging to support sales organizations by aligning to customer needs and satisfaction to create customized customer solutions.
Collaborating: Ability to work with a variety of individuals and groups in a constructive and collaborative manner often through cross-functional teams.
Creativity: Knowledge of the approaches, tools, and techniques for promoting creative, original thinking and the ability to apply it to a variety of business situations.
Decision Making and Critical Thinking: Ability to accurately analyze situations and reach productive decisions based on informed judgment.
Effective Communications: Ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.
Relationship Management: Ability to establish and maintain healthy working relationships with clients, vendors, and peers.
Vendor/Supplier Management: Knowledge of external provider management processes and ability to effectively manage the business relationship with external providers.
Promotion and Marketing Communications: Knowledge of different promotional and marketing communication techniques; ability to use different marketing channels and tools in combination to focus on how a business communicates a message to the market.
Additional Information:
The primary location for this position is Peoria, IL, or Tucson, AZ.
Domestic relocation assistance is available.
This position may require 5 - 10 % travel.
Sponsorship is not available.
Summary Pay Range:
$110,520.00 - $165,840.00Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.
Benefits:
Subject to plan eligibility, terms, and guidelines. This is a summary list of benefits.
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Medical, dental, and vision benefits*
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Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
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401(k) savings plans*
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Health Savings Account (HSA)*
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Flexible Spending Accounts (FSAs)*
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Health Lifestyle Programs*
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Employee Assistance Program*
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Voluntary Benefits and Employee Discounts*
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Career Development*
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Incentive bonus*
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Disability benefits
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Life Insurance
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Parental leave
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Adoption benefits
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Tuition Reimbursement
* These benefits also apply to part-time employees
Relocation is available for this position.Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at www.caterpillar.com/careers.Posting Dates:
February 19, 2025 - March 6, 2025Any offer of employment is conditioned upon the successful completion of a drug screen.
EEO/AA Employer. All qualified individuals - Including minorities, females, veterans and individuals with disabilities - are encouraged to apply.
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