Digital Operations Manager

Adams Outdoor Advertising
Adams Outdoor Advertising

Operations

Remote

Posted on Jul 14, 2026

Digital Operations Manager

About the Role

We are seeking a Digital Operations Manager to own our programmatic advertising operations and digital billboard network. This role is the hands-on operator and internal expert for our direct and exchange programmatic systems, while also holding accountability for the health and performance of our digital OOH infrastructure.

What You'll Own

Programmatic Operations

  • Full ownership of our direct and exchange programmatic systems

  • Hands-on configuration, management, and troubleshooting of exchange integrations, deal ID setup, creative specs, and pacing

  • Own the technical relationship with DSP and SSP partners

  • Partner with Sales and Revenue teams to surface delivery issues and support campaign execution

  • Serve as the internal subject matter expert on how the programmatic stack works and how to keep it running

Digital Network Operations

  • Full ownership of digital uptime across our billboard network in all active markets

  • Day-to-day health monitoring, incident response, and resolution workflows for digital display outages

Digital Systems and Vendor Management

  • Own and administer digital inventory booking and contract management platforms

  • Manage content management and media player software vendors, holding them accountable to roadmap commitments and SLAs

Cross-Functional Coordination

  • Act as the primary liaison between digital ops, IT, and sales on issues affecting digital inventory availability and delivery

  • Drive resolution of booking conflicts, overbooking diagnostics, and play count discrepancies

  • Coordinate with the data team on play count pipeline integrity, alerting, and reporting accuracy

  • Manage project tracking and team workflows, keeping workstreams organized across markets and stakeholders

What We're Looking For

  • 5+ years of experience in programmatic ad operations, digital media operations, or a related operations role

  • Hands-on experience operating programmatic exchange integrations: SSP or publisher-side experience strongly preferred over DSP or agency-side

  • Demonstrated system ownership across the full lifecycle: configuration, monitoring, performance optimization, and vendor accountability

  • Experience managing vendor relationships and holding partners accountable to SLAs

  • Comfort working deep in technical systems: you understand how data flows between platforms and can diagnose where it breaks

  • Strong project management skills with the ability to juggle multiple active workstreams across markets and vendors

  • Clear communicator who can translate technical issues for non-technical stakeholders

  • Proficiency with project management tools such as Asana

Nice to Have

  • Familiarity with digital OOH content management or media player platforms

  • Experience in a multi-market or distributed field operations environment

  • Background working with data and BI tools (Tableau, Snowflake, or similar) for operational reporting